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With the Telecom
Regulatory Authority of India (TRAI) set to
come out with its final recommendations on
unified licencing, there is much debate on
the likely scenario post-unified licensing.
Telecom experts comment on the implications
of the new policy for the sector, the
players, and the consumers...
Will the proposed rural
service providers, or “niche operators”,
help in increasing rural teledensity?
Shantanu Das Gupta
As per the draft recommendations of the
unified licence framework, there are three
categories of licences: unified license,
class license and licensing through
authorization.
The class licence category includes niche
operators, included to promote growth of
telecom services in rural/backward areas
from a teledensity point of view. Class
license holders can provide a limited range
of telecom services. This market is not
attractive today and, as such, there is not
much drive to enter it. With growing
penetration of technologies and gradually
improving education as well as income
standards, telephony and Internet are likely
to witness growth in these areas. The niche
operators can definitely help growth in
these areas by suitably marketing their
services. And, in future, if the markets do
well, other players would also like to enter
this market. However, with practices like
USO in place, certain players have extra
sources of revenue compared to others, which
allows them to invest and penetrate the
backward area also.
Further, unified licence
holders will have the licence to provide all
services applicable to class licence
holders. As such, they too can look at these
areas. In view of all this, the niche
operators will face challenges to protect
their business interests.
Mohit Saraf
In terms of teledensity, the countryside
is clearly falling by the wayside. The
Telecom Regulatory Authority of India’s (TRAI)
miracle cure is niche operators. But is this
promised miracle a mirage – an exercise in
self-delusional policy formulation fuelled
by an inexplicable obsession with
teledensity?
First, a few quick facts.
The so-called “niche operators” will provide
fixed telephony services alone and not
mobile services. They will operate in areas
where rural teledensity (based on fixed line
subscribers) is less than 1 per cent. They
are required to pay a fixed 6 per cent of
their annual gross revenue as licence fee.
The rural telecom market
in India is characterized by low paying
ability of subscribers and high operating
costs due to inhospitable terrain and other
systemic factors. Private operators -
motivated almost purely by profit
considerations – are unlikely to be gung-ho
about venturing into such terrain. But there
is hope. The bottomline is that offering
services in rural areas should be an
economically sustainable activity. TRAI’s
suggestion that universal service obligation
(USO) support may be extended to niche
operators could be the answer. USO funds
running into millions of dollars are
currently lying idle. At this rate, the USO
could well stand for “unutilized service
obligation”!
Lastly, the insistence on
calculating teledensity based on landlines
detracts attention from mobile connectivity
in rural areas. Rural telecom connectivity
should be viewed holistically and not fall
prey to narrowly defined statistical
formulas. This is an opportune time for TRAI
to take a call on this issue.
Archana Sassan
Yes, the setting up of a rural service
provider system will be a welcome effort by
the Government of India to increase rural
teledensity.
The New Telecom Policy,
1999 (NTP, 1999) envisaged access to basic
telecom services at affordable and
reasonable rates in rural/remote areas. The
financial resources for meeting this
obligation were to be met through the USO
Fund and a universal service levy (USL). The
NTP, 1999 further envisaged that
implementation of the USO for rural/remote
areas was to be undertaken by all basic
service providers, who could be reimbursed
from the USL.
The NTP, 1999 sets a
rural teledensity target of 3 by 2007. If
the teledensity of rural India is to
increase to 3 by 2007 and to 4 by 2010, it
is imperative to introduce the rural service
provider system. The idea behind the system
is that a service provider will be permitted
to operate only in the rural areas. In order
to ensure this, TRAI should make
recommendations providing incentives to
service providers to offer rural telephony.
The government has already taken the first
step in this direction by disbursing Rs. 2.5
billion from the USO Fund to fixed line
service providers for meeting the
operational costs of providing rural
telephony. Similar benefits in the nature of
tax incentives or import duty relaxation
could also be made available to service
providers in order to encourage their foray
into rural areas.
Mahesh Uppal
In principle, yes. Rural service
providers, or niche operators, who have been
proposed by TRAI could work. However, the
conditions outlined are still very
unattractive for any new investment, which
is urgently required in these areas. There
is much more effort to avoid hurting the
current players who are not performing than
for providing incentives for those who might
want, and be able, to serve the rural areas
with new business models and technologies.
It is impossible for TRAI to justify that
paging and trunking operators share no part
of their revenues with the government, but
that niche players do so. Similarly,
restricting the use of technology by rural
players to only fixed telephony and
multimedia flies in the face of the claims
that regulation in India is technology
neutral. We need to remove all stops to
allow those who want to serve the rural
areas to do so, preferably with support from
the USO Fund.
What new services will
become possible under the unified licence
regime?
Shantanu Das Gupta
The unified licensing regime simply
implies that such a unified licence holder
is eligible to provide all types of telecom
services (both voice and non-voice/data) to
the customer. The services include
telephony, internet, broadband, TV, cable
TV, DTH and radio broadcasting.
The services, are broadly defined as per the
NTP, 1999. The scope has definitely become
broader as we see services like cable and
broadcasting coming together with telephony
and internet.
Mohit Saraf
Under the recommended unified licensing
regime, all services like telephony,
internet, broadband, cable TV, DTH, TV and
radio broadcasting will be made available
through a single service provider. What
would this translate into in terms of new
technologies? Wireless internet and
broadband via set-top are likely to hit the
market aggressively. Improved variants of
IP-based telephony may be in the offing. New
services like IP TV, VoIP, games and
security packages. Wi-Max and unified
messaging can be expected to take off soon.
Technologies like Wi-Fi, Bluetooth and WLAN
are likely to become more affordable. Home
networking, combining telephony, internet
access and (in a larger sense though not
strictly) broadcasting would possibly ensure
that the world pours into your room!
Archana Sassan
The TRAI, vide its recommendations dated
October 27, 2003, provided for a unified
licence regime that would bring under one
ambit all services covering all geographical
areas using any technology.
In the guidelines dated
November 11, 2003 issued by the Department
of Telecommunications, as a first step,
basic and cellular services were proposed to
be unified in one service area. Moving
forward, the various models (TRAI has
recommended three) as proposed by TRAI in
its consultation paper of March 2004, should
lay out a path where not only basic and
cellular services but also long distance
(national and international) and internet
services could be unified under one licence.
Various new services
should become possible on the unification of
licences. For example, we are already
witnessing telecom services moving from
voice to data transmission and an
exponential growth in data-based
applications. The unified licence regime
would integrate our offices and homes into
one entity, and one number could be made
available for an entire array of services.
These are some of the new services that
would be made available to the consumer upon
unification of licences.
Mahesh Uppal
There is no new service that will become
possible after the new regime comes into
force. The telecom market in India has been
effectively open for all services except
those that require spectrum. To an extent,
since some existing players will find costs
considerably down, they could, in principle,
bundle several services. For instance, they
could offer a service that allows the
customer to move more easily between its own
fixed and mobile services. Or, allow single
billing for multiple services.
Who will be the likely
winners and losers once unified licensing is
in place?
Shantanu Das Gupta
The key word is adaptation. Unified
licence provides an opportunity to players
like Reliance and Airtel who are financially
strong and are operating in a lot of areas.
They can look forward to a scenario that has
broader scope and higher potential. However,
they need to deal with implementation
issues. The pace at which one adapts oneself
can be the difference between the winners
and the losers.
One definite gainer is
the customer or the end-user, who can look
forward to a single point of provision for a
variety of services that can relieve a lot
of maintenance issues and reduce overall
costs of ownership of these services. Some
verticals like IT and ITES, which can make a
lot of use of these services, stand to gain
a lot.
Mohit Saraf
It is widely hoped that the
unprecedented access to technology promised
by unified licensing would help
revolutionise consumer lifestyles.
Successful implementation of unified
licensing would hopefully ensure that the
customer is not just the king but the
emperor.
Identification of other
winners and losers under a unified licence
regime appears to be a futile exercise as of
now. Much depends on how critical issues
such as licence fees for the new entrants
are addressed by TRAI.
Doubtless, bigger players
like Reliance and Bharti would be in a
position to capitalize the most from a
unified licence regime. It is obvious that
their sheer financial strength and scale of
operations would ensure that they have an
upper hand in any regime – unified or
otherwise. Smaller players like Spice, HFCL
and Shyam, which operate in limited circles,
could, perhaps, be in a somewhat
disadvantageous position. Their market
shares in the particular circle may be
diminished due to the rollout of services by
new licensees under a unified licence
regime.
NLD players are likely to
sit comfortably on their virtual monopoly –
manufactured cash couches until rationalized
licence fees pave the way for aggressive
competition.
A technology-neutral
unified licence regime dramatically lowers
the entry barrier (post-licence fee
rationalization) for cash-strapped
innovators and entrepreneurs by creating
virtually limitless opportunities for them
to break into a multimedia universe of
services through technological innovations.
Even the Goliath players face the prospect
of losing out to the Davids in a Darwinian
survival-of-the-fittest world.
Archana Sassan
The telecom market in India is in upbeat
mode, and we would like to believe that
there is room for every service provider to
emerge successful. However, predictably, in
an era of intra-circle mergers and
acquisitions, it is telecom service
providers with deep pockets who will provide
quality and cost-effective service to the
end-user in the delivery chain, achieving
better synergies/economies of scale, who
will emerge victorious.
Mahesh Uppal
The new regime will help the incumbent
BSNL and other national and international
long distance operators like Bharti,
Reliance, VSNL and Data Access, since new
competitors would still find the entry
barriers high. New players will have to pay
at least Rs. 1.07 billion if they wish to
enter the market now.
Finally, will unified
licensing lead to convergence?
Shantanu Das Gupta
The concepts of unified licensing and
convergence go together. Convergence simply
implies that the means of providing various
aspects of communication should be brought
together. Unified licensing as defined above
is looking beyond telephony at other
services and brining them closer. However,
unified licensing only provides a policy
framework that looks at convergence. The
real challenge lies in implementation.
It is to be understood
that a policy framework can be interrupted
in different ways. Also, there will be
vested interests who would like to bend the
policy for their gain. As such, the
regulatory body has to take control of this
factor also.
Moreover, the
implementation aspect relies on the growth
of infrastructure that needs to support all
this. Technical expertise to tackle the
problems that arise will be equally
important. All this calls for higher
investments, which have to be driven by
customer demand. Thus, at the initial
stages, when demand would just be building
up, the government will need to give certain
incentives to players to motivate them.
Mohit Saraf
Convergence should be a natural
corollary to unified licensing. But is the
proposed unified licensing regime truly
unified?
TRAI has clarified that
for providing broadcasting services using
wireless spectrum, the Ministry of
Information and Broadcasting will continue
to issue licences. The ministry will also
continue to exercise control over content.
For convergence to be
realized, issues relating to spectrum
allocation and management also need to be
addressed by TRAI, especially regarding
calculation of spectrum fees.
A judiciously implemented
unified licence regime would increase the
probability of ushering in an era of
convergence. On this critical policy issue,
TRAI finally seems to be converging towards
a decisive solution.
Archana Sassan
The Draft Convergence Bill, 2000 defines
“convergence” as convergence of mediums or
technologies, facilitating provision of all
services by using a given facility or
network and vice versa. Unified licensing
provides an enabling environment to achieve
this. As already mentioned, unified
licensing has been initiated to unify all
services covering all geographical areas
using any form of technology. A service
provider being able to provide a whole range
of technologically feasible services and the
consumer being able to receive the same at
any time and place of his choice is the
underlying objective of both unified
licensing and the Convergence Bill.
Mahesh Uppal
If the Ministry of Information and
Broadcasting and the Ministry of
Communications and Information Technology
can come to an agreement on a composite
telecom licence that includes broadcasting,
we could say that a kind of convergence has
been incorporated in the licensing regime.
This is not yet the case. However,
reconciling the carriage and content
regulation is not a trivial task and much
homework would need to be done by the
regulators. |