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The biding process for
the fourth cellular operators licence has
not been a tame affair with public interest
litigations stymieing the process and
questions being raised about the bid amounts
being too low. While the issues have been
finally resolved and the bidding concluded,
what could have been done to avert thee
mess? More important, what impact will this
have on the privatization process? We
present the views of some telecom experts on
these issues…
With hindsight, was
the bidding process appropriate? Could it
have been done differently?
Amit Bisaria
Well, it can be argued why the
auction-style system for GSM spectrum and
not for all other services. But other than
that it seems to have been a satisfactory
process, bringing in the multiple auction
process and yet limiting the number of
rounds. Excessive rounds of bidding and
artificial bid values are avoidable in a low
teledensity and developing environment such
as India.
Senior Official, DoT
TRAI had suggested a “multi-stage
informed ascending bidding process”. This
was designed and adopted for the first time
in DoT. It has been very successful and has
been considered as an improvement over the
single-bid process. This has been
appreciated all around and therefore, was
very appropriate.
Anil Nayar
The licenses have been awarded based on
the tendering process structured as the
“multi-stage informed ascending bidding
process”. The bidding involved a
prequalification round followed by three
rounds of financial bidding. The highest
price quoted by the prequalified bidders in
the first financial bidding was the reserve
price for the subsequent round. The process
of elimination was followed in the first and
second rounds of financial bidding, that is,
the lowest bidder of the first round was not
allowed to participate in the second round
if the number of bidders was four or more
and the lowest bidder of the second round if
the number of bidders was three or more.
There could not have been a better way of
awarding licenses in a scenario where there
are a large number of players, each keen on
getting the circles as per their strategic
plans.
Mohit Saraf
The bidding process for the fourth
cellular operator comprises a
prequalification round followed by three
rounds of financial bidding. Such a
multi-stage bidding process may carry with
it the threat of exposing the financial bids
and the strategy of each player, thus
cautioning its competitors in turn. It could
have been done differently by reducing the
number of rounds in the multi-stage bidding
process. The advantages of this process have
been the generation of realistic bid prices
as opposed to exaggerated and inflated
prices leading to renegotiation of the
licence fee at a later date, a realistic
reserve price, and a blend of the fixed fee
and revenue-sharing concepts. Further, in
terms of the guidelines of the bidding
process, a single promoter with more than 10
per equity in two entities could not bid for
the same circle, thus preventing the
creation of monopolies.
Ravinder Singhania
The telecom sector is one of the fastest
growing sectors, in fact, it can be better
described as a sunrise sector. The telecom
sector’s growth is mainly attributable to
the cellular business, which has been on a
high. The bidding process was in fact
designed to induce competition into this
service area. Licensing for the fourth
cellular operator was a boon for the several
private telecom groups who wanted an all
India presence. The only thing that the
government should have done before
initiating the bidding was to resolve the
pending issues, which in a way would
determine the entire revenue model of the
bidders for the fourth licence.
Do you think that
eventual bids were too low, as was being
alleged by the Chennai petitioner? Was the
three-round process adequate in terms of
ensuring the highest possible price?
Amit Bisaria
No, I don’t think the bids can be called
low. You must consider the background of the
issues the cellular industry has faced; the
revenue-share structure introduced by the
New Telecom Policy (compared to the lump sum
bids in the original licenses) and the fact
that there were a limited number of serious
players in the bidding race for the fourth
licence. Also, in some way, the fixed price
spectrum availability under the FSP (fixed
service provider) licence would have acted
as a reality check on bid values.
Senior Official, DoT
No, the bids cannot at all be called
low. We are getting approximately Rs.16.33
billion for 17 licenses as entry fee, that
also upfront. In the past, we got about
Rs.58 billion for 38 licenses over a period
of three-and-a-half years. That was in a
situation where duopoly of private operators
was granted. This time, it is the fourth
operator in the 1800 Mhz band who will be
facing greater competition. Three rounds was
the right number for the best price.
Anil Nayar
We must realize that in a small market
the bids for the fourth cellular licenses
could not have attracted any higher bids.
Tariffs today are at an all-time low and
world over the strategy adopted by the
entrant has invariably been pricing. With
the prevailing tariffs at an all-time low
and the lowest in the world, the price
strategy is not feasible. This means that
the entrant will have to match the delivery
levels of the incumbent from day one. Simply
stated, this means huge investment, high
marketing spends and better service
delivery. Add to that the uncertainty over
the WLL and interconnection issues, and of
course spectrum limitations. Moreover, it
must be realized that the payments had to be
made upfront.
Mohit Saraf
Obtaining the highest possible price may
not, in the long run, be an appropriate
measure for a successful bidding process.
The ultimate aim should be of obtaining a
sustainable price to make the telecom sector
an investor-friendly and service-oriented
sector. Also, lower prices are a natural
corollary of enhanced competition. One must
not forget that this scheme is not just
based on fee but is a combination of both
fee and revenue sharing. Despite the fact
that the market is getting fragmented due to
the increasing number of private operators
and that cellular rates have been on the
verge of decline, the fees quoted in the
bids have matched the government’s
expectations.
Ravinder Singhania
Despite positive trends, the policy
flip-flop is virtually chocking the sector.
It is evident from the fourth round of
bidding for cellular licenses that, apart
from one or two companies, the bidding has
been conservative, something that was not
expected. The fact that the government has
not yet clarified various outstanding
issues, including WLL, can be one of the
reasons. The eventual bids may seem to be
low; nevertheless, the “multi-stage informed
ascending bidding” did ensure the highest
possible price.
Given the divestment
possibilities with MTNL and VSNL, should
they (along with BSNL) be prevented from
entering markets where one of the others is
present on the basis of common government
ownership? What happens after the
divestment?
Amit Bisaria
This is a complex issue. While the
common ownership or “promoter” clause does
apply, it is also true that given the risks
in the Indian telecom market related to
regulation, revenues, convergence, tariffs,
etc., an integrated business model is
believed to be better and less risky. Having
backbone and access services under the same
roof can also reduce revenue share. Since
these PSUs are expected to compete in the
marketplace as stand-alone entities,
limitations on their business boundaries
will eventually affect their viability.
There are two basic
solutions. Either the Government of India (GoI)
should chart a clear timetable for their
privatization (including MTNL and BSNL) and
then implement it quickly, or it should
merge them under one strategic management
entity representing GoI ownership.
There may still be policy
is interpreted in such a manner that the
proposed GoI minority holding after
privatization continues to trigger the
common promoter clause.
Senior Official, DoT
Disinvestment has nothing to do with
allowing the PSUs (MTNL, BSNL and VSNL) to
bid for the fresh cellular licenses. To
ensure fair competition, a condition was
laid that commonality of interest of any
stakeholder in two different companies in a
service area for one service is not allowed.
This condition was applied uniformly for
private as well as public uniformly for
private as well as public sector companies.
After disinvestments of VSNL, the government
will still retain 26 per cent equity. The
private sector already had full opportunity
for competing for the fourth cellular
licence, so there is no problem.
Anil Nayar
The conditions have been laid down by
DoT and they clearly state that two
companies in which the shareholding of the
promoter exceeds 10 per cent cannot be
allowed to submit two bids at the same time.
As per the clauses of NTP, 1999, there will
be a third operator in all the circles,
which will be a government owned
organisation.
Mohit Saraf
State-owned companies already have a
presence in each circle by being the third
cellular operator. Presence as a fourth
cellular operator may have the effect of
tilting the advantages in favor of the
government in a given circle. This may
adversely affect the comfort level of the
private players since state dominance would
have a direct impact on the level playing
field in the telecom sector. On the other
hand, there are a few instances in the
developed world where as a precursor to
privatization, a government company
providing telecom services was successfully
split into two government companies that
operated simultaneously and in competition
with each other, thus raising the general
level of performance and services.
Presently, the scheme of disinvestments does
not propose to do away with the government
equity; it only involves a reduction in the
equity stake of the government and handing
over management control to a professionally
run strategic partner. Therefore, despite
disinvestments, the state would continue to
have a stake in the companies and the threat
of a state monopoly in a given circle would
persist.
Ravinder Singhania
The guidelines for the issue of licenses
to cellular mobile telephone service
providers stipulate that a promoter company
cannot have stake in more than one bidding
company for the same circle. It is a policy
decision which is the government’s domain.
It is for the government to decide where it
wants to operate and to what extent. The
probability of these entities to be divested
and freed from the government’s direct
control in future, to my mind, does not
entitle them to any special concession.
How will this
controversy affect the telecom
liberalization process?
Amit Bisaria
If you mean the fourth GSM licence, this
controversy in itself seems to have passed
with the award of licenses. The issue that
will probably rear its head again going
ahead, will be the competition with limited
mobility networks under basic licenses, and
the question on the one hand of a level
playing for GSM operators and on the other,
artificial regulatory boundaries on the
growth of lower cost limited mobility
services on a mass scale.
Senior Official, DoT
There is no controversy as far as the
government is concerned regarding induction
of the fourth cellular operator.
Anil Nayar
The process of awarding the licenses has
been somewhat delayed, but not for long. As
far as we are concerned, there is no further
controversy.
Mohit Saraf
This controversy would definitely have
an impact on the liberalization process
since it will not send out any
investor-friendly signals. It would also
have the effect of sending out signals of a
confused economy where the process of
liberalization is filled with frivolous and
“interested” litigations and impediments.
The ultimate aim of the privatization
process is to increase competition which in
turn, would enhance the level of services to
be rendered, thus benefiting the end-users
or consumers. On the other hand, the clear
standoff DoT in not allowing any government
companies to bid for the licence would send
out pro-privatization signals.
Ravinder Singhania
There seems to be no controversy at all.
Liberalisation is a process of reducing
restrictions and simultaneously encouraging
competition. In fact, the whole process
seems to be set up in order to induce
intense competition in the cellular segment.
As new players step in, market dynamics are
likely to take new twists and turns. Further
price cuts and the introduction of even more
value-added services are likely. This
definitely promises a better future for
cellular subscribers. |